How important are first impressions when meeting new people?
A psychologist says first impression is decided in six to thirty seconds.
Another study is reported that visual information makes up 83% of all information when a human collects information to judge something. From viewpoint of speech, it is heard that context of speech is only 7% of the elements that decide the speaker's impression to listeners.
These studies show that it is hard to correct the impression once it is concreted. Today a lot of companies have a corporate dress code to improve the impression based on the study.
My company has dress code that employees have to follow. Illustrated dress code description is pinned up on the wall near the door. Since there are a lot of prohibit matters, it has bad reputations.
As the prohibit matters have been added to long time, some of them are out of date at now. Generally trendy outfit is likely to prohibit. Two or three years ago, Crocs exploded in popular and were added on the list. On the other hands, do you know "mule"? It's kind of backless female shoes. Employees don't allow wearing due to safety. However, even now few people know what mule is.
I'd like to share with you a good example that the first impression is conveniently used in business. Another reason why it is difficult to change the first impression is thought that it expresses a part of the nature. Especially, the first impression is an important element in job interview.
Do you see young people wearing business suit in black? They are job seekers. They are worried that they give bad impressions in job interview and choose almost same business suit. I guess it is not good idea, because the outfits hide candidates' character and difference among them. I’m afraid that their impressions don’t remain the interviewer’s memory.
Speaking of succeeded case, Bill Gates and Mark Zuckerberg are famous entrepreneurs in US and control their first impression. Just after they started their small company, they look to be real geeks. Older generation funders might doubt they are possible to succeed in their business. Now they give quite different impression to others. I suppose they trained to improve their first impression.
The first impression is an important element, it is hard to change it once it is concreted. However, these days it is easy to find business books about effective clothes or such kind of information on web site. We can improve and control it.
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